About 6 months ago, I was in a local barbecue restaurant
One, I was in the food service/PR industry for FIFTEEN years and using a dissatisfied customer's first name helps to level the playing field. It makes it seem like you are at least acquaintances, if not friends. And two, it's just rude not to! Not using my name in the greeting of an email makes it feel like you are either, sending me a mass email or that you don't care enough to look on the card and read my name off of it.
So after my encounter with this
Coincidence? I don't really think so!
Am I perhaps a little too fanatical about this? Maybe!
But I think the real question is why do these people think it's ok to be rude? I don't care if it's just the internet. It's still a reflection of you and your beliefs. And if you think that it's acceptable to demean me by refusing to use my name, then think again. It just makes you look like an ass.And this goes for brands too! I know ya'll send out these mass emails hoping that someone will bite, and I get that. But if after you've set the hook, you can reel me in and land my account by using my name.
Peace Out!
In case you don't know what my name is it's Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton, Becca Burton.... Get the point?